Special benefits for professionals
Strategies and actions implemented in order to benefit exhibitors and professional visitors.
No other Fair or Professional Meeting in the world performs so many concrete actions in order to empower the book business. Every year, Fundación El Libro allocates exceptional economic resources and analyzes and implements creative solutions in order to develop strategies that benefit the entire publishing sector. This institutional commitment with each one of the actors of the book value chain is what allowed us to develop the services, programs and actions that we detail below.
This service is one of the great differential and exclusive advantages of the Professional Conferences of Buenos Aires, since the professional visitor will not find it in any other Fair.
For national professional visitors
The national logistics service, located in the Green Pavilion, will allow Argentine professionals to send their confirmed purchases directly to their bookstore or business anywhere in the country. In 2019 each professional will have 200 kilos free of charge and the additional kilos may be sent at a special special rate. To facilitate their purchases, buyers will receive carts and boxes. The positive results of this action are convincing: in 2018 more than 22,000 kilos were shipped in 1,600 boxes to 500 destinations throughout the country.
For foreign professional visitors
In 2018 DHL had its own stand and from there, foreign professionals were able to ship their confirmed purchases directly to their bookstore or business anywhere in the world. They disposed of 50 kilos without charge and the extra kilos could be sent at a special special rate according to the Courier regulations. In 2018, DHL sent 7323 kilos in 250 shipments to 38 destinations around the world.
This year we will again have this benefit for our professional visitors. The DHL Stand will be located in the Red Pavilion. This is a benefit only offered by the International Book Fair of Buenos Aires along with the help of DHL.
For the sixth consecutive year, this benefit program will be carried out with the purpose of boosting purchases and sales during the Professional Days. The adhered publishers gave concrete benefits –ranging from special bonuses for purchases to the delivery of promotional material or the participation in raffles– for purchases during the Professional Sessions. The coupon book is delivered free of charge to all professional visitors. The exhibitors who adhere to the program will have an identification sign.
Program Bookseller Friend
Among the main and constant goals of Fundación El Libro is the accomplishing of concrete actions and strategies that help strengthen the bookseller channel. In this sense, in 2019 we will continue the Program Bookseller Friend (Librero Amigo), through which booksellers from all over the world will have access to a discount of up to 50% on retail price in their confirmed purchases during the Professional Days. This benefit will be made exclusively in the stands that adhere to the program, which will have an identification sign.
Program Librarian Friend
In order to stimulate and promote the purchase and sale of material during the Professional Conferences, librarians will have access to a discount of up to 50% on retail price in their confirmed purchases during the Professional Conferences. Exhibitors who adhere will have an identification sign.